Paddle + Wake is a paddleboard manufacturer based in the UK.
"Design is the fastest way to change someone’s mind."
_ Tim Rusling
Recent / Current Projects
Terracore Group; branding and websites for Dustquip and Impellr

Schreiner & Sohne; website for an established piano manufacturer

Holuh; design for AI software startup
Accuracy
Accuracy is an independent, global consultancy firm headquartered in Paris, France. The firm has offices in 17 locations worldwide. We support with their design requirements.
We worked with Harmony fire, the leading fire safety engineering consultancy with the design and supply of merchandise and apparel.
As a design partner to DHL Global Freight, we provide a range of turn-key design services.
PADDLE + WAKE
An app that lets you snap a photo of all the foods as you put them away, it remembers their 'best before' or 'useby' dates. It knows what you have in the cupboards, fridges or freezers, then creates meals or recipes based on what you have.
Would need to snap a pic of each product then use AI to read, tag etc.
We worked with Paddle + Wake across brand, product, website and socials.
We are a founder-led design studio built inside a technology company. We understand the pressure to ship fast, look world-class, and win trust. New Frontiers Studio helps ambitious teams share their vision with clarity — through design, premium microsites and Webflow builds that get customers, investors and talent excited.
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STUDIO

New Frontiers
New Frontiers refers to the bold, uncharted edges of human enterprise—geographic, economic, or technological—where risk meets innovation to reshape the world.
"I've been working with Tim and the team at Studio NF for a while and they always deliver more than what we expect! Their speed is impressive as is their design ability."
_ Simone, DHL Global
Coach House is Europes largest supplier of new and used pianos, with showrooms in London and Swansea.
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230
Employees
£150m
Revenue
50+
Customers
We helped Visa with the design and supply of their merchandise including their merch microsite and software.
Rover
Rover partners with Figure to lead Policy and Insurance for robots.
We worked with Reddit to launch micro sites and data collection pages. Hosted on Webflow and managed through a custom app.
Rover
We handle the entire design department for Rover, a robotic defence company.
Powrus is an Industrial Batteries and Energy Storage company owned by New Frontiers. We handle all design elements from branding to software and UI.
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Even Realities Glasses
An app that lets you snap a photo of all the foods as you put them away, it remembers their 'best before' or 'useby' dates. It knows what you have in the cupboards, fridges or freezers, then creates meals or recipes based on what you have.
Would need to snap a pic of each product then use AI to read, tag etc.
We helped Strata Technology launch into the Smart Home market with website, brochures and supporting marketing materials.
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Powrus first lab in Swansea, UK